Counting channels one by one
نویسندگان
چکیده
منابع مشابه
"Counting Your Customers" One by One: A Hierarchical Bayes Extension to the Pareto/NBD Model
T research extends a Pareto/NBD model of customer-base analysis using a hierarchical Bayesian (HB) framework to suit today’s customized marketing. The proposed HB model presumes three tried and tested assumptions of Pareto/NBD models: (1) a Poisson purchase process, (2) a memoryless dropout process (i.e., constant hazard rate), and (3) heterogeneity across customers, while relaxing the independ...
متن کامل“Counting Your Customers” One by One: An Individual Level RF Analysis Based on Consumer Behavior Theory
In customer relationship management (CRM), ad hoc rules are often employed to judge whether customers are active in a “non-contractual” setting. For example, a customer is considered to have dropped out if he or she has not made purchase for over three months. However, for customers with a long interpurchase time, this three-month time frame would not apply. Hence, when assessing customer attri...
متن کامل"One-thousand one... one-thousand two...": chronometric counting violates the scalar property in interval timing.
Weber's law applied to interval timing is called the scalar property. A hallmark of timing in the seconds-to-minutes range, the scalar property is characterized by proportionality between the standard deviation of a response distribution and the duration being timed. In this temporal reproduction study, we assessed whether the scalar property was upheld when participants chronometrically counte...
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ژورنال
عنوان ژورنال: Nature Reviews Neuroscience
سال: 2001
ISSN: 1471-003X,1471-0048
DOI: 10.1038/35049029